Skin Insight

Beauty Brand Building Consultancy for Cosmetics Brands

Locations: 1 location

Skin Insight

Beauty Brand Building Consultancy for Cosmetics Brands

Locations: 1 location

About

Skin Insight is a beauty brand building and consultancy practice founded by Kirsty Mawhinney. The company provides strategic advisory, product development guidance, compliance support, and marketing solutions to help skincare and cosmetics brands prepare products for market entry and sustainable growth.

Services

Brand Strategy

Uses data gathered from the Market Ready Report to establish a business baseline, overlaying it with a structured 5-step plan to guide skincare and cosmetic brands toward distinct market positioning and stand-out brand success.

Product Development

Collaborates with cosmetic scientists, regulators, safety assessors, contract manufacturers, and creatives to conceptualize and develop beauty products during the before product/market fit (BPMF) phase.

Industry Compliance

Adheres to cosmetic industry regulations and governing laws ensuring products are compliant and safe, while advocating for truthful, transparent marketing claims and eliminating greenwashing and negative messaging.