BrandNewGame

Gamification and Applied Game Design for Organizations

Founded: Founded 2010
Locations: 1 location

BrandNewGame

Gamification and Applied Game Design for Organizations

Founded: Founded 2010
Locations: 1 location

About

BrandNewGame develops gamification concepts and applied games that help organizations drive digital transformation, process optimization, and behavioral change among employees. Founded by Bart Hufen, the company offers consulting, workshops, and serious game development to turn corporate silos into collaborative, goal-oriented teams.

Services

GameStorm Change Management Sessions

Delivers interactive business transformation workshops using game mechanics to help organizational teams identify operational obstacles, define constructive action loops, and establish clear strategic goals to drive measurable change and performance within corporate environments.

Gamification Training and Workshops

Offers structured multi-level masterclasses and practical workshops for professionals and management teams on gamification mechanics, prototype design, serious game implementation, and generative AI integration to enhance employee motivation and internal business workflows.

Applied Game and Gamification Development

Designs and develops tailored serious games, digital card games, and interactive applications to support enterprise onboarding, internal branding, compliance training, customer journey alignment, and sales conversion optimization across diverse industry sectors.